LG to unveil new InstaView refrigerators at CES 2021


LG’s iconic InstaView Door-in-Door technology receives convenience upgrades in 2021. Helping to minimize cold air loss and prolong food freshness, the LG InstaView panel illuminates the interior of the refrigerator with just two quick taps on the clear glass so users can see inside without opening the door, while Door-in-Door technology helps organize everyday favorites for quick and easy access to items often used without having to open the entire refrigerator. The new 2021 Side-by-Side models offer a larger, more immersive tinted glass panel that complements the new seamless stainless steel flat door panel design for the ultimate sleek aesthetic never before offered on side-by-side configurations. With an InstaView window 23% larger than previous models, it’s easier than ever to see what’s inside.

LG’s new InstaView refrigerators also incorporate LG’s UVnano technology which harnesses the power of light to effortlessly and effectively help maintain a hygienic, germ-free water dispenser. First introduced in 2017 on the company’s most premium water dispensing products, UVnano helps kill up to 99.99% of bacteria on the refrigerator dispenser after 24 hours.1

Winner of the CES 2021 Innovation Awards Best of Innovation, the new LG InstaView refrigerator with voice recognition makes time in the kitchen more productive and convenient. Consumers no longer have to struggle to open the refrigerator door when their hands are full of groceries. New voice recognition technology allows users to say simple voice commands such as “Open the refrigerator door”. LG’s interactive voice technology also allows you to ask the refrigerator for the agenda or check the status of ice and water dispensers.2 And with Amazon Dash Replenishment, homeowners can automatically order replacement water filters by linking their Amazon account to LG ThinQ.® application.

Each new InstaView product in the line incorporates LG’s proven freshness enhancement systems, LINEARCoolingâ„¢ and DoorCooling +â„¢. LINEARCooling minimizes temperature fluctuations – the main cause of food spoilage3 – while DoorCooling + simultaneously cools the entire refrigerator compartment evenly by distributing a powerful flow of air from a strategically placed vent.4

Launched in InstaView French door refrigerators last year, LG Craft Ice â„¢ is now arriving in InstaView side-by-side refrigerators in 2021. The two-inch slow-melting ice scoops generated by the LG Craft Ice system make drinks superb while keeping them cool for longer.

The LG InstaView 2021 range of refrigerators will be on display in LG’s virtual exhibition stand during CES 2021 from January 11.


Evaluated by TÃœV Rheinland in 2020 using LG test method measuring reduction of Escherichia coli, Staphylococcus aureus, Pseudomonas aeruginosa in distilled water samples after exposure to UV LED of the product for 10 minutes per hour after a total of 24 hours under normal household use. Actual results may vary depending on environmental conditions and usage. The product does not treat or cure any health problems and does not guarantee that the water filtered by the product will be free of contaminants such as microbiological particles.


Voice assistant function requires LG ThinQ app to be connected via Wi-Fi. Voice assistant results may vary depending on the user’s voice volume, intonation as well as ambient noise .


Based on UL test results using LG’s internal test method measuring average peak-to-peak temperature fluctuation in the fresh food compartment between LG models GBB72NSDFN Bottom Freezer (± 0.5C °), French Door GF-L570PL (± 0.5C °), side by side – Side J811NS35 (± 0.5C °), Top Freezer B607S (± 0.5C °) and Top Freezer B606S (± 1.0C °), empty and at normal temperature. Results may vary in actual use.


Based on results of UL testing using LG’s internal test method comparing the time it takes for the water temperature in the upper rack to drop between Door Cooling + and Non-Door Cooling + models. DoorCooling + stops when the door is opened.

About LG Electronics United States
LG Electronics USA, Inc., based in Englewood Cliffs, NJ, is the North American subsidiary of LG Electronics, Inc., a $ 53 billion global technology and manufacturing innovator. In United States, LG’s focus on innovation for a better life is exemplified by a wide range of home appliances, home entertainment products, mobile phones, commercial displays, air conditioning systems, cooling solutions. solar energy and innovative vehicle components. The “Life’s Good” marketing theme encompasses how LG is dedicated to making people happy by exceeding expectations for today and tomorrow. LG is an ENERGY STAR 2020® Partner of the Year – Sustained Excellence. www.LG.com.

SOURCE LG Electronics United States

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Karl M. Bailey